Saturday, August 11, 2007

Edgeio has created a widget that lets you distribute content and enables you to sell content directly through the widget as well

Edgeio has created a widget that lets you distribute content and enables you to sell content directly through the widget as well.

This makes it easier to distribute content because it allows customers to purchase the content via the widget, and view it immediately through the widget as well. It removes steps for paid content, and allows publishers to expand on the places their content can be seen. What’s more, is as a widget distributor, you can take a cut of the sales made. This is like earning ad revenue, but for direct sales of content, instead.

The widget can be used by any publisher, from a newspaper to an e-zine or a blog. Pick and choose which content will be sold through the widget (podcasts, text, images, etc.) and place it on your site or encourage others to place it on their site as well. It’s a good way for publishers to retain their branding while spreading full access to their content. I consider this a good way of taking what Scribd has made popular and applying it to branded, paid content distribution.
More at:http://www.edgeio.com/

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