Back in September of last year they wrote about the rise of vertical search engines here. In that article they emphasized the superiority of vertical search over generic search, in terms of search results. They argued that knowing the semantics of the underlying domain allows a vertical search engine to excel both in filtering the result, as well as the presentation.
In a follow up post at the beginning of this year they explored the The Race to Beat Google, by dissecting the different approaches Google's competitors are taking to unseat the search king. They discussed three major categories: a better technology, a better user interface, and vertical search as a domain-focused blend of the first two. We concluded that Google is still the search king and even if there is a technology out there that has promise, Google is not going to miss it.
This week, when Google rolled out Universal Search, our expectations were confirmed. The morning after questions are: who is hurt? who is wounded? and who is dead? The big question is: does Google Universal search mean the end of Vertical Search era?
More at:http://www.readwriteweb.com/archives/google_universal_search_vertical_search_finished.php
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