Saturday, April 7, 2007

Interview With Google CEO

Among the topics they covered were:

Anti-trust (with a beautiful deke to create “time and space” as we say in hockey)

Innovation

Competitive advantages

Motivation of entrepreneurs

Maintaining the entrepreneurial spirit

Traditional and non-traditional organization design

What Microsoft and Yahoo does that impresses him

Invention of disruptive technologies.
For more:http://iinnovate.blogspot.com/2007/03/eric-schmidt-ceo-of-google.html

AirBus With BMW design Interior

Airplane interiors are boring. Why is there never any innovation? Well, BMW has changed that. The new Airbus A350 twinjet is being unveiled at the Aircraft Interiors Expo in Hamburg, and it has a BMW designed interior. Among the dozens of innovations, the roof lighting can dramatically change and the storage now enables two carry on bags per passenger.

“There are new lighting features and shaping in the cabin,” says A350 chief engineer Dougie Hunter. “We can project onto the ceiling whatever is appropriate for the mood required – for example the night sky or clouds etc.”
For more:www.trendhunter.com

How To Attract Venture Captalist

One of the participants asked a great question about how to get his attention as a company seeking VC funding. So here are the secrets (in order of importance) straight from the source on how to get Guy to pay his Venture Capitalist attention to you :

Do your homework.VC firms specialize in many various industries. Garage Technology Ventures focuses on software, services, clean technology, and material sciences. In the life sciences (or other) field? Don’t waste your time reading further. Find a different VC firm that specializes in your industry.
Get introduced to Guy by a well established Corporate Finance AttorneyWhy? You will have already passed one tried and true “Bozo Filter”.


Make sure you have had your business incorporated by same said AttorneyDon’t use forms from OfficeMax or your relative who usually specializes in real estate law. (No offense meant to past employer Socrates.com or my own lawyer-father, both of whom I’ve used to incorporate past businesses. Good thing I’m not seeking funding!)
If you are still in school or grad school and go to a name brand university, have your Department Head get in touch with Guy on your behalf. You (and the head of your department!) had better make darn sure that you have something impressive to put in front of Guy in the first place. As in, the school hasn’t seen this kind of innovation in years. Or ever.


Have a CEO of a large company like Yahoo or Google company in a VC’s portfolio that’s doing well make an introduction for you.
Guy realizes that many people don’t have these connections. His backup advice? Life is tough. Other people have made these connections. So can you, if you have an idea and company worth investing in.


So let’s say you have none of these things. What do you do?You have one shot, three paragraphs, and there’s no room for bullshit.
And you better have tried steps 1-6 first. Send Garage Technologies an email. Don’t you dare use the words “patent”, “our partner”, “conservative projections” or “hurry because other VC firms are interested” or bother with any of these other lies.

DON’T send an attachment, don’t waste their time.

DO have brand credentials, and you had better have paid attention to #1 (read his blog, know his company).

You have three paragraphs to pitch your company, talking specifically about how what you do appeals to people. This isn’t just about you - this is the golden rule of “What’s in it for Them”.

For more;http://www.emomsathome.com/blog/2007/03/22/8-ways-to-get-venture-capital-attention-from-guy-kawasaki/

Set Your Own Mobile Network

Sonopia works with Verizon to handle calls and data transfer, and lets anyone from a rock band to a church group set up their own mobile network brand. In return, the mini carrier will receive 3-8% of revenues generated by the customers they sign up. Brands create their own calling plans, get a co-branded website and are able to send their members messages about the latest news or special events.

Organizations that have already set up a Sonopia MVNO include the National Wildlife Fund, the American Medical Student Association and the Long Island Ducks (minor-league baseball). Someone also started a San Francisco Foodies group and the LonelyGirl15 Fan Club.

The obvious challenge when setting up your own MVNO is to create a strong enough hook to convince customers to switch from a major carrier to your service. Which could be exclusive content sent only to members/customers, like a pre-release of Fergie's latest song, or daily nuggets of wisdom from Dr. Phil. Non-profit networks are helped by the feel-good factor of knowing that profits are being donated to the cause of one's choice, as is the case with the National Wildlife Fund: "Help preserve our wildlife today... one call at a time."
For more; www.sonopia.com