Healthline raised : $21 Million from GE/NBC Universal's Peacock Equity Fund, Aetna Ventures, Kaiser Permanente Ventures, U.S. News and World Report, VantagePoint Venture Partners and Reed Elsevier Ventures.
Healthline was founded as YourDoctor.com in 1999 and stuck around until it was re-launched as Healthline Networks in 2005. According to Healthline, they have become a top 10 health information destination site with over 4.2 million monthly unique visitors generating over 17 million page views per month.
Their current search engine Healthline.com provides comprehensive health content, from information on diseases to symptoms and drugs. Their search engine was developed in conjunction with physicians. They have an astounding terminology database of over one million medical terms and consumer-friendly synonyms, as well as 70,000 medical concepts. Their taxonomy gives structure and organization to the information.
Interesting virtual world and market place.
More at:www.healthline.com
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