Saturday, July 12, 2008

Mediawombat.com is a search engine designed to find and display content embedded inside of Adobe flash

What Company Is Offering:

Mediawombat.com is a search engine designed to find and display content embedded inside of Adobe flash (.swf) files.

They crawl the internet looking for SWF files, then grab them, rip them apart, index them and then allow for the contents of them to be searched.

How Is It Different:

Google and other search engines don't index the insides of any files mainly because they have to spend resources (CPU/Disk) pulling the SWF file apart and actually host the contents of those files after unpacking the content. Google indexes the text of a web page and points back to the original URL (quick-n-dirty), but if google finds a ZIP file, they won't index the files inside of that zip file for the same reasons.

Flash content is everywhere on the internet nowadays, from youtube.com to nbcnews.com to disney.com. It allows for webpages to engage the user with a much more dynamic experience, but the problem is that to a crawler (aka, Google, Yahoo, Ask, ...) it's just another file that they throw away. Their technology actually takes as many parts of the Flash contents as posible and indexes those parts.

More at:http://mediawombat.com/

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