Wednesday, July 2, 2008

Peer39 aims to create the next generation online advertising and content monetization platform

What Company Is Offering:

Peer39's patented algorithms understand page meaning and sentiment, and deliver the most relevant and effective brand safe display and text advertising. Peer39 Labs conducts primary research in semantic web technologies resulting in a number of patents covering its technology and business practices.

Teaming with the founders of the market-leading contextual and behavioral targeting technologies, Peer39 aims to create the next generation online advertising and content monetization platform. The company was founded by engineers, scientists, and entrepreneurs from leading internet companies and academic research centers. The company has raised $12 million in two rounds of financing led by top-tier investors including Canaan Partners and JPMorgan, Dawntreader Ventures, and leading industry insiders.

More at:http://www.peer39.com

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