Tuesday, November 11, 2008

Second Rotation, is committed to providing an easy, fast, and safe way for consumers to get cash for selling unwanted electronics or to recycle them

What Company Is Offering:
Second Rotation, is committed to providing an easy, fast, and safe way for consumers to get cash for selling unwanted electronics or to recycle them responsibly. To date, thousands of consumers have used the service as a way to clean out closets, get cash and help out a good cause. In addition, Gazelle empowers consumers to avoid time consuming and risky online experiences associated with peer-to-peer selling. Consumers can rest assured that all personal information is thoroughly removed from their item while benefitting from conveniences like free shipping and packaging. Based in Boston, Second Rotation is led by a group of consumer Internet veterans from companies like eBay, BuyerZone and Fairmarket and is backed by venture capital firms Venrock Associates and RockPort Capital Partners.

How Much They Got From VCs:

Second Rotation, the company behind the online service Gazelle , announced a $6 million round of funding led by RockPort Capital Partners, one of the largest venture capital firms focused on clean technology investments. The Series B funding includes previous investors Venrock Associates and angel investors Austin Ligon and Henry Vogel. The investment validates Gazelle's effectiveness in providing consumers with an easy, fast and safe way to get cash for their unwanted electronics or support responsible recycling. The capital will primarily be used to further develop Gazelle by investing in new technology and product enhancements. Additionally, funds will be leveraged for branding and marketing opportunities.

More at:www.gazelle.com

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