What Company is offering:
Infusion Software Inc., provider of the best-selling customer relationship management (CRM) software for small businesses.
How Much They Got From VCs:
They announced it has secured funding of $9 million from MDV-Mohr Davidow Ventures, a leading Silicon Valley venture capital firm. This round represents Infusion's first round of venture financing.
What's purpose Of raising Fund:
Infusion Software will use the financing to accelerate customer acquisition via increased sales and marketing efforts and to enhance its award-winning CRM software built specifically for true small businesses that want to grow quickly and profitably. True small businesses (TSB) are owner-run organizations with 2-50 employees that have grown organically. These businesses do not have layers like larger organizations, and thus automation of business processes via easy-to-use technology is highly desired.
How They Are Different From Others CRMs:
"Infusion's unique approach to CRM technology, strong customer traction among small businesses, and winning management team have enabled the company to capture a notable share of what we believe to be a very significant market opportunity," said Nancy Schoendorf, MDV general partner and an Infusion Software board member. "What they've done is answered the need among small business owners everywhere for a tool that streamlines and boosts sales and marketing activities without the need to hire additional salesforcAbout MDV-Mohr Davidow Ventures
About VCs:
For 25 years MDV, a leading Silicon Valley-based venture capital firm, has identified, mentored and developed entrepreneurs and young companies redefining business, technology and medicine. The firm invests around three major business and science concerns: Personalizing Medicine; Powering the Planet; and Driving the Digital World. The firm partners with entrepreneurs who have deep expertise in life sciences, information technology and energy and materials. MDV's team engages very early in the life of a company to impact its long-term success. Category-leading companies funded by MDV include: Agile (ORCL); Broadbase (KANA); Brocade; Energy Innovations; FormFactor; Genius; hi5; Medio Systems; Nanosolar; ONI Systems (CIEN); Panasas; ParAllele (AFFX); Pivotal Technologies (BRCM); Proofpoint; Revenue Science; Shutterfly and Tethys Bioscience.
For more information, please visit www.mdv.com.
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