Thursday, October 18, 2007

Mint, the fresh,easy and intelligent way for people to manage their money onlineannounced that the company closed $4.7 million in Series A financing

What Company is Offering:
"Mint.com's mission is to provide people with an effective way to manage
their money that's so easy, they'll actually use it. And it's free,"
said Aaron Patzer, founder and chief executive officer, Mint. "Our
strong consumer acceptance, TechCrunch and Finovate awards and the
caliber of investors and management team the company has been able to
attract are encouraging signals that the market is ready for the Mint
alternative."(I have reviewd site earlier).

How Much They Got From VCs:

Mint, the fresh,easy and intelligent way for people to manage their money online,
today announced that the company closed $4.7 million in Series A financing in
a round led by Shasta Ventures, and including First Round Capital and a
group of prominent individuals, including Ram Shriram, early investor
and founding board member of Google, Inc. Since announcing its public
beta on September 18, 2007, Mint has signed 50,000 users, organized over $1 billion in user transactions and identified nearly $40 million in savings opportunities.
Who Joined Them:
Mint also announced that it has added two senior executives to the
company's management team. Donna Wells joined as chief marketing
officer. Ms. Wells was previously vice president of corporate marketing
and acting CMO at Intuit and senior vice president of marketing at
Expedia. Ms. Wells has also held senior marketing positions at Charles
Schwab & Co. and American Express during a twenty year career in
personal financial services and ecommerce. Aaron Forth was named vice
president of product. He was previously director of advertising,
product and infrastructure at eBay. Mr. Forth brings ten years' of
success in software product development and implementation to the Mint
leadership team.
Ms. Wells and Mr. Forth join Anton Commissaris, vice president of
business development and David K. Michaels, vice president of
engineering, who joined the company earlier this year. Mr. Commissaris
has over fifteen years' experience in the software and Internet sectors
and as an attorney at Wilson Sonsini Goodrich & Rosati. Mr. Michaels
has over ten years' experience building secure, distributed,
fault-tolerant systems, most recently leading the development of server
products for PGP.

How Is Market For Mint?...
The market potential for Mint is strong. Over 65 million people in the
U.S. use online banking to keep track of their finances today. But since
the average American has more than four bank relationships, it's
virtually impossible for them to get to a complete view of account
balances and spending. Others purchase and try desktop software
packages, but struggle with the lengthy setup process and hours of
tedious data entry that they require. Mint's refreshing value
proposition provides a clear, comprehensive and always-current picture
of all of a user's spending, effortlessly. And it offers intelligent,
personalized suggestions to save and earn more money, as well.
More at:http://www.mint.com/

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