What Company Is About:
MyBuys builds deep behavioral profiles on each and every consumer. These profiles allow MyBuys to deliver the highest converting recommendations - resulting in revenues 300% greater per interaction than traditional approaches.
By reaching consumers on a retailer’s web site, through email, and in RSS feeds, clients realize more repeat visits, increased conversion rates and larger order sizes.
MyBuys delivers these benefits with no upfront costs and a pay for performance model!
How Much They Got From VCs:
MyBuys has raised $10 million in Series B funding. The company provides software to ecommerce stores that allows them to serve up ads and products based on your behavior – for example, tracking what you search for and showing related items during a future visit. The funding comes from Palomar Ventures and Lightspeed Venture Partners.
Behavioral advertising is becoming another hot area in the online marketing space, with Tacoda recently selling to AOL for an estimated $200-300 million.
More at:http://www.mybuys.com/
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment