What Company is Offering:
BDMetrics, headquartered in Baltimore, MD, is the creator of You-Based? personalization technology for leading trade shows and associations and the Event365? year-round event community technology. Specifically, BDMetrics provides the technology to power the search, personalization, media and lead generation functionality for a trade show or community's online presence. This enables the trade show owner to monetize its member base year-round through an interactive channel whereby exhibitors can place media or generate leads through the show's website or the trade show's product locator kiosks.
How Much They Got From VCs:
Greenhill SAVP ("GSAVP") announced today it has invested in BDMetrics, Inc. ("BDMetrics"). Greenhill SAVP led this Series C financing of $15 million with participation from existing institutional investors which included: Valhalla Partners, Grosvenor Funds, New Markets Growth Fund and Maryland DBED. As a result of this financing, Brian Hirsch, Managing Director of Greenhill SAVP, will join the BDMetrics Board of Directors.
How They Are Progressing:
In a relatively short period of time, BDMetrics has become the market leader in providing B2B lead generation and online media solutions to the $10 billion trade show industry.
About VC Detail:
Greenhill SAVP (www.gsavp.com) is an early stage venture fund focused on investments in technology enabled services and business information services. Greenhill & Co., Inc. (NYSE:GHL), is a leading independent investment bank It acts for clients located throughout the world from its offices in New York, London, Frankfurt, Toronto and Dallas and its website is www.greenhill.com.
More at:http://www.bdmetrics.com/
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