Friday, December 14, 2007

Mobile Posse Inc., a leading mobile content and advertising solution provider raised $10 million in series B equity financing

What Company Is Offering:
Mobile Posse, Inc. is a privately-held mobile advertising solution provider based in McLean, VA. Using proprietary patents-pending software, Mobile Posse allows marketers to radically enhance reach and conversion rates in a convenient and cost-effective manner while strengthening relationships with the consumer and carriers. Mobile Posse is the first company to rollout and deliver idle screen insertion advertisements in partnership with a U.S. carrier.

How Much They Got From VCs:

Mobile Posse Inc., a leading mobile content and advertising solution provider, announced today that it has raised $10 million in series B equity financing. New investor Softbank Capital led the round, which also included Court Square Ventures, Columbia Capital, and individual investors.

How They Will Use Raised Fund:

The new funding will facilitate commercial implementation with additional carriers as well as expand the depth and breadth of Mobile Posse's advertising sales division.

About VCs:

Court Square Ventures is a venture capital firm that invests in early- stage communications, information technology, and media companies, with a particular interest in points of convergence between these industries. The firm's deep understanding of its three target sectors stems from the partners' 60 years of operating and investing experience in these areas. Court Square uses this base of experience to support young companies executing the critical transitions from pre-revenue to first sales and accelerating growth.
detail at:www.courtsquareventures.com.

www.colcap.com.
www.softbank.com.
More at:www.mobileposse.com.

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