Wednesday, January 23, 2008

Covario with robust interactive and search marketing analytics solutions for display advertising, paid search advertising got $16 million Series B

What Company Is Offering:
The Covario portfolio provides global organizations with robust interactive and search marketing analytics solutions for display advertising, paid search advertising and organic search engine optimization across the enterprise and throughout the channel. Covario enables complex and distributed organizations to control brand integrity, ensure budget transparency and deliver quantifiable results across business units, distribution channels and languages.

How Much they Got From VCs:
FTVentures has led a $16 million Series B investment in the company, joining existing investors Dubilier & Company and Voyager Capital.

About VCs:
FTVentures provides growth capital to companies seeking to finance organic expansion, recapitalizations, build-ups and buyouts. The firm invests in business services and software companies that derive value from its unmatched Global Partner Network, which includes 40 of the world's leading financial institutions. FTVentures' Global Partner Network provides the firm with a unique vantage point into the business driven and operating challenges of the global enterprise. Founded in 1998, FTVentures currently has over $1 billion under management with offices in San Francisco and New York. For more information, please visit www.ftventures.com.

More at:http://www.covario.com

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