Lil Mama teams up with Sandbox TV

Lil Mama teams up with Sandbox TV, an interactive media company based in New York, to announce the online debut of LilMama.tv. With the next generation branded embeddable video player created by Sandbox TV, Lil Mama can embed whole channels of exclusive, customizable content and graphics anywhere online including sites such as blogs and social networks.

Lil Mama (Jive Records) whose debut single, "Lip Gloss" topped the Billboard 100 at number 10 and was named one of the best songs of 2007 by Rolling Stone Magazine, is currently on tour with Grammy award winning artist Chris Brown. Lil Mama’s anticipated album, “Voice of the young People” is due out in the first half of 2008.

Sandbox TV is the innovative force that created both the embeddable video player as well as collaborating with the artist to produce the exclusive online content available on LilMama.tv. Lil Mama has effectively leveraged the personal brand equity gained from her music video exposure online using rich media like her channel on Sandbox.tv to quickly gain pop star status and rise to the top of the charts.


About SandboxTV

Founded in Sandbox TV, Inc. is an interactive company with a digitally distributed platform for launching new and established branded video content from the forefront of urban entertainment. By bringing together exclusive footage and behind-the-scenes looks at some of the most exciting new artists, including teen sensation Lil Mama and controversial rapper Saigon, Sandbox TV brings urban swagger and original programming into the world of rich media interactivity.SandboxTV - http://www.sandboxtv.com


More at: http://www.lilmama.tv
Via-Pr