Thursday, January 10, 2008

Lat49 is the online mapvertising system that brings geographically relevant advertising to users of online maps

What Company Is Offering:
Lat49 is the online mapvertising system that brings geographically relevant advertising to users of online maps. Lat49 is a new mapvertising system that finally enables advertisers to reach the enormous number of people who use online, interactive mapping technologies such as MapQuest, Google Maps, and the long tail of "map mashups". Lat49 provides a revenue strategy to the thousands of online publishers that have included interactive maps as a feature on their Web sites.

How It Works:

Lat49 puts your ad right where you know the user is looking — on the map. As users travel to different regions on lat49's partner map sites, your geo-targeted ad appears where it matters to your business. Your lat49 ad provides users with locally relevant, interactive map content. There is no competition for the user's attention. You own every block or region of the map that you buy — and you own it across a worldwide network of map sites that cater directly to your target market. To learn more about our publisher network, visit our featured publisher page.

With lat49, you purchase the exclusive advertising rights for regions of the map. Anytime someone visits your real estate across the lat49 publisher network, your ad is guaranteed to show.

With lat49, you can buy parcels of land at multiple zoom levels to suit the goals of your advertising campaign. Build your regional branding campaign by owning the map's most zoomed out views. Or, finely tune your messaging to target the local street, neighborhood, or urban level audiences. Action oriented or branding focused... lat49 offers a variety of ad formats to accommodate your needs.

Unique Features:

1.Lat49 provides advertisers with access to an engaged and interactive audience that is currently unreachable with existing ad engines.
2.Lat49 does NOT rely on keyword search. The user's interest is determined by interaction with the map. All ads are geo-targeted and contextually relevant.
3.Lat49 is NOT another pushpin on the map — it is an on-map display ad.
4.Lat49 suits any kind of retail, product, or service business. It is not dependent on a specific address, just the area(s) of the map that you choose.

More at:http://lat49.com/

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