What Company Is Offering:
Phorm is an innovative digital technology company. Their company is focused on creating a new "gold standard" for user privacy, a more relevant Internet experience, and more value for advertisers, publishers, Internet Service Providers and others in the online ecosystem.
How It Works:
Phorm's proprietary ad serving technology uses anonymised ISP data to deliver the right ad to the right person at the right time - the right number of times. Our platform gives consumers advertising that's tailored to their interests - in real time - with irrelevant ads replaced in the process.
With its ISP partners, Phorm launched the Open Internet Exchange (OIX) to revolutionise online advertising while fully protecting user privacy and anonymity. Phorm is the only company in the industry to have established contracts with major ISPs - creating broad reach that is attractive to advertisers and required for all ISPs to reach full revenue potential. Phorm has also built extensive momentum with global advertisers and the largest publisher and network partners.
Phorm also created Webwise, a new feature designed to make the internet safer and more relevant to internet users. Webwise is offered free of charge to participating ISP partner customers and includes enhanced protection against online fraud and relevant advertising features.
More at:http://www.phorm.com/
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