Friday, May 16, 2008

Mozes, Inc.,the interactive mobile marketing service has raised $11.5 million

What Company Is Offering:
Mozes is the interactive mobile marketing service that connects people to what they love. Comprehensive mobile campaigns that incorporate voice, text and web are built on an easy-to-use marketing platform and are further extended by online widgets that integrate a mobile campaign with online properties like MySpace and Facebook. Using Mozes anyone -- from bands to fans to brands -- can make their campaigns, promotions or events more powerful and interactive using the mobile phone and the web. Initially focused on the music industry, Mozes is used by nearly 4,000 major label and independent artists, including Chris Brown, Colbie Caillat, Daughtry, Nelly and Rascal Flatts. Mozes is permission-based, spam-free and cost-free to consumers.

How Much They Got From VCs:

Mozes, Inc.,the interactive mobile marketing service that connects people to what they love, has announced that it has raised $11.5 million in Series B funding. The financing was led by Maveron LLC, the Seattle-based venture capital firm with participation from existing backers North Bridge Venture Partners and Norwest Venture Partners.

Mozes' Series B funding follows a $5 million Series A round, which was announced in February of 2007 and supported the company's initial launch. Since then, more than 1.4 million people have participated in a Mozes-powered campaign, including over 600,000 participants having opted-in to a Mozes "mob" (mobile list), in order to receive ongoing exclusive text and voice messages directly from artists such as Avril Lavigne, Nelly, Rascal Flatts and Chris Brown.


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