Tuesday, December 18, 2007

Live Gamer --A Legitimate Place For Virtual Trading Got $24 million in venture funding

What Company is Offering:
Live Gamer provides a legitimate marketplace that brings a high level of security, integrity, and transparency to the fast-growing virtual trading economy.
Live Gamer enables a complete marketplace solution for the player-to-player trading of virtual items. Through their partnerships with leading publishers and developers worldwide, players now have a convenient, secure, and reliable outlet to buy and sell virtual goods and objects. Only Live Gamer provides virtual trading the way it should be: Safe. Simple. In Game.
How It Works:
Created in an environment where the game industry meets Wall Street, Live Gamer provides a fully legitimate, publisher-supported virtual trading marketplace with security, convenience, and quality of service to match any real-world market. Access Live Gamer from within the game itself — to conduct transaction backed powerful security and anti-fraud measures. Traded goods become available in real time for uninterrupted game play.
Recent Updates:
Live Gamer Inc today announced its introduction as the premier provider of a publisher-supported, secure platform for real money trading of virtual property. Live Gamer is partnering with top massively multiplayer online game (MMOG) publishers and virtual world operators worldwide, including Funcom GMBH, Sony Online Entertainment, 10TACLE STUDIOS, Acclaim, GoPets LTD, and Ping0 Interactive Limited.

How Much They Got From VCs:

The company was founded by industry veterans and backed with $24 million in venture funding from Charles River Ventures, Kodiak Venture Partners, and Pequot Ventures. The site is set up to be a legitimate marketplace for trading virtual goods–land, services, characters, etc. Targeting MMOGs and their loyal players, it’s a wonder eBay was so determined to miss out on this opportunity.


More at:http://www.livegamer.com/

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