Tuesday, December 18, 2007

Ribbit--An open marketplace for telephony innovation

What Company Is Offering:
Ribbit technology allows developers to not only create interesting new Flash phones and consumer facing applications, they can also create rich high-value enterprise applications, as demonstrated by the Ribbit integration into Salesforce.com.

Ribbit is the result of a group of Silicon Valley phone and Web veterans coming together, in a distinctly new way, to create a distinctly new company.
Ribbit is comprised of traditional telephony experts, "Voice 2.0" experts as well as various web development, social media and infrastructure experts.

At the core of Ribbit's technology is the Ribbit SmartSwitch™, a sophisticated multi-protocol soft-switch that bridges the worlds of traditional telephony with next generation networks and protocols.

How It Works:
The Ribbit model is built on Internet business principles, such as revenue-sharing between partners. When developers create useful applications on the Ribbit platform, they will be free to market them in accordance to their value in their market. Developers will pay Ribbit in accordance to the value we provide them and their users. Developers are exhibiting remarkable creativity and have created functionality that is already solving very real communication problems for end users - creating solutions that were literally never before feasible.

Ribbit is an open platform for telephony innovation. Unlike any other phone company, we are giving our developers unprecedented access to our technology, through the Ribbit API and allowing them to innovate at will. Our business is built more like a software company than a phone company. Rather than thinking we can do it all ourselves, we are counting on our developers to create the next generation communications solutions we have all been waiting for.

The result of this thinking is Ribbit - Silicon Valley's first Phone Company. Created to change the way we all think about communications. A company dedicated to advancing communications by empowering developers to rethink what's possible by giving them an open API to build the future we've all been waiting for.


An open platform for telephony innovation.

As Silicon Valley's first phone company, they will give developers the tools to let communication transcend carriers, networks, devices and technologies, and let it integrate into the way they actually live, work and play today.


The Opportunity
Ribbit fills a gap in the communication marketplace. To date, next generation solutions can be characterized as either being very expensive custom applications - starting at $250,000 and running into the millions - or relatively simple and limited "spot solutions" such as internet "click-to-call" deployments. The Ribbit solution satisfies the middle ground between these alternatives. Now developers can create high-value enterprise-class communication solutions with virtually no knowledge of telephony.
More at:http://www.ribbit.com/

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