Google Friend Connect lets you grow traffic by easily adding social features to your website

What Company Is Offering:
Google Friend Connect lets you grow traffic by easily adding social features to your website. With just a few snippets of code, you get more people engaging more deeply with your site.

How It Works:
Google Friend Connect integrates with contact lists for social networks like Facebook, orkut and Google Talk. This means users who join your site are instantly connected with friends who are already members, and can invite friends from other networks to visit. They can opt in to broadcasting their activities to friends in their social networks. A post to your message board, for example, can instantly be visible to people in multiple social networks, along with links leading to your site. These instant networks, combined with the wealth of OpenSocial gadgets, can form potent new online communities, very quickly and very easily.

And when a visitor goes to a second site with Friend Connect, the process is even simpler. The visitor simply clicks "Accept", sets privacy options for the site, and they're in. There's no need to set up their account or link in their social networks again.

More at:http://www.google.com/friendconnect/