Friday, June 13, 2008

WidgetBucks is the market leading ad network of retail and shopping widgets for online publishers has secured $10 million in Series B

What Company Is Offering:
WidgetBucks is the market leading ad network of retail and shopping widgets for online publishers. The parent company of WidgetBucks is Mpire Corporation, whose shopping trend expertise, market data relationships and proprietary technology serve as the backbone for the network.

How Much They Got From VCs:

WidgetBucks, the market leading ad network of retail and shopping widgets for online publishers, today announced it has secured $10 million in Series B funding led by Draper Fisher Jurvetson, one of the world's premier venture capital firms. Ignition Partners, which supplied the company's original venture backing, also participated in the financing. The new round enables WidgetBucks -- which has gone from launch to five billion ad impressions in its first eight months -- to develop three strategic areas: technology to further optimize publisher earnings, global expansion to diversify publisher revenue, and team development to extend the company's engineering, sales and marketing efforts.

In May 2008, 100 million unique visitors saw a WidgetBucks ad widget served across the sites and blogs of more than 20,000 publishers. Seattle-based WidgetBucks is ranked No. 2 among niche ad networks and among the top 30 ad networks (comScore Ad Network report, April 2008).

More at:
Media Contact
Dean Jutilla
Marketing Director
WidgetBucks
Email: Email Contact
Phone: (650) 814-3854

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