What Company is Offering:
UWIRE is a free membership organization for college media as well as the leading aggregator and distributor of student-generated content. UWIRE currently gathers, edits, and re-distributes student-created content, culled from more than 800 student-run media outlets. UWIRE’s syndication partners include Yahoo!, The New York Times, LexisNexis, and parent company CBS.
How It Works:
UWIRE is currently revamping the company’s affiliate service and website, transforming itself from a flat newswire into a consumer-facing destination, featuring textual, photo, and video content, as well as a career platform for aspiring media professionals. The new UWIRE.com is dedicated to collaborative journalism, created by and for media’s next generation of talent – whom we affectionately call “The Content Generation.” Our goal is to capture the collective intelligence of these aspiring media professionals and offer visitors a place to discover refined, quality user-generated content.
In addition to developing its membership, UWIRE expanded its business model as well. This included the creation of their Press Release Service, a successful program that enables companies to efficiently deliver their message to student editors and receive coverage in college media. This service has benefited from their decade-long partnership with PR Newswire.
More at:http://www.uwire.com/
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment