Tuesday, June 24, 2008

OwnerIQ, Inc., the first company to deliver customized, Ownership Targeted online media programs has closed $6 million in Series B financing

What Company Is Offering:
OwnerIQ operates a network of channel-focused websites to help consumers easily find and store must have self-support product information. The Network's audience of actively engaged consumers is growing rapidly. The company pioneered the concept of Ownership Targeting, providing brand advertisers with highly customized programs to precisely target consumers based on products they already own. Ownership Targeting takes the guesswork out of identifying likely purchasers and enables advertisers to influence consumers throughout a product's ownership lifecycle.

How Much They Got From VCs:

OwnerIQ, Inc., the first company to deliver customized, Ownership Targeted online media programs, announced that it has closed $6 million in Series B financing led by Egan-Managed Capital, with all of the Company’s original investors also participating. The investment validates the marketplace success the Company has enjoyed in providing consumers with a comprehensive network of self-support websites and in delivering pinpoint, online media campaigns targeted to consumers based on what they own.

OwnerIQ solves a common and frustrating problem for consumers: supporting and learning about the products they own. Most consumers install, troubleshoot and learn about features on their own, a process called “self-support”.

More at:http://owneriq.net

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